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Privacy Notice

How we look after your family's information

BrightSteps exists to give parents an honest picture of where their child stands in GCSE Maths. That only works if you can trust us with the information involved — so this notice explains, in plain English, exactly what we collect, why, and what your rights are.

Effective date: 12 August 2026  ·  Last updated: 12 August 2026

Who we are

BrightSteps is run by Rayyan Akram, trading as BrightSteps, a sole trader based in the United Kingdom. For data protection purposes, Rayyan Akram is the "data controller" — the person responsible for deciding how and why your information is used.

Contact for anything in this notice:

What we collect

We deliberately collect as little as the product needs. When your child takes a BrightSteps diagnostic, we collect:

InformationWhere it comes from
Your child's first nameEntered by you when setting up the test
Your name and email addressEntered by you when setting up the test
Diagnostic answers and results — the questions answered, the answers given, and the strengths and gaps our analysis identifiesGenerated when your child completes the test
Messages you send usWhatsApp or email, when you contact us about a report or consultation
Basic technical information — such as browser type, needed to make the site workCollected automatically by our hosting providers

We do not collect your child's surname, date of birth, school, or any contact details for your child. We never ask your child to communicate with us directly.

Why we use it

We do not sell your information, share it with advertisers, or use it for advertising of any kind.

Children's information

The diagnostic is about your child, so their first name and performance data are at the heart of what we hold — and we treat that with particular care. BrightSteps is designed to be set up and managed by a parent or guardian: you enter the details, you receive the results, and all communication is with you, not your child.

A note on how the diagnostic works, because we think it matters: no AI makes decisions about your child inside the diagnostic. Every finding in a BrightSteps report is matched against documented evidence from real GCSE examiner reports by a rules-based system we built by hand. There is no automated decision-making that produces legal or similarly significant effects about you or your child.

Where it's stored and who helps us

Your information is stored and processed by a small number of service providers who act on our instructions:

Some of these providers store information outside the UK. Where that happens, transfers are protected by legally recognised safeguards such as the UK's international data transfer agreements and standard contractual clauses.

Your child's results are also saved in your own browser on the device used for the test, so the report can be shown to you again on that device. Clearing your browser data removes that local copy.

How long we keep it

We keep diagnostic submissions and results for 12 months after your last activity with us, after which they are deleted. If you ask us to delete your family's information sooner, we will — see your rights below.

Your rights

Under UK data protection law, you can ask us to:

To use any of these rights, message us on WhatsApp or email rayyanakram01@gmail.com. We'll respond within one month.

If you're unhappy with how we've handled your information, you have the right to complain to the UK's data protection regulator, the Information Commissioner's Office: ico.org.uk or 0303 123 1113. We'd appreciate the chance to put things right first, but you don't have to come to us before going to them.

Cookies and local storage

This site does not use advertising or tracking cookies. The diagnostic application uses your browser's local storage for one purpose: keeping your child's test session and results available on your device. Our hosting providers may set strictly necessary cookies needed for the site to function.

Changes to this notice

If we change how we handle your information, we'll update this page and the date at the top. If a change is significant — for example, a new purpose for using your child's data — we'll tell you directly before it takes effect.